Seagull Software Releases Landmark Report on Tariffs, Geopolitical Risk, and the Critical Role of Data Quality in Global Supply Chains
REDMOND, Wash., July 31, 2025 (GLOBE NEWSWIRE) -- Seagull Software, a global leader in label management and item-level visibility solutions, today announced the release of a new research report in collaboration with Supply Chain Brain: Resilience in Uncertainty: Navigating Geopolitical Risks and Data Quality in Supply Chains. The comprehensive study draws insights from nearly 200 supply chain leaders from transportation and warehouse service providers, industrial manufacturers, retailers and food and consumer packaged goods shippers. The report offers a timely look into the challengesand opportunitiesfacing organizations amidst an era of global disruption.
The results revealed that labor shortages and tariffs emerged as the top concerns for these individuals and their organizations, highlighting the dual challenge of managing human capital constraints while navigating complex international trade policies. The findings underscore a stark reality: 75% of supply chain leaders report significant disruption from geopolitical events such as tariffs, labor shortages, trade disputes, and regional conflicts over the past two years. Amidst this volatility, the report identifies high-quality, real-time data and item-level traceability as foundational elements of supply chain resilience, risk mitigation, and compliance.
As the report shows, traceability is only as good as the data behind it, said Jeff Hart, CEO of Seagull Software. Data quality isnt just a nice to haveits the foundation of accurate, reliable, and actionable information about a products journey. Without clean, harmonized data, its impossible to respond quickly, meet compliance standards, or deliver the transparency that customers and regulators increasingly demand. In todays global supply chain environment, the ability to track a product from origin to final destination is no longer optionalits mission critical.
Key findings from the report include:
60% of companies plan to increase investment in data quality and traceability technologies in the next 12 months.
A majority of respondents consider customer demands for transparency a primary or influential driver of their data quality strategy.
Despite the value placed on traceability, only 23% of companies have fully operational item-level systems in place today.
The biggest challenges to data quality include inconsistent supplier data (47%), manual data entry errors (42%), and fragmented legacy systems (39%).
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